MARKETING: AN INTRODUCTION (Record no. 1147)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00233nam a2200109Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 8131706915 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | ARMSTRONG, MICHAEL |
| 245 #0 - TITLE STATEMENT | |
| Title | MARKETING: AN INTRODUCTION |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | PEARSON |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | KOTLER, PHILIP |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Text book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Permanent Location | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| MIIMLIBRARY | 11.02.2019 | 525.00 | 658.8 | 1147 | 11.02.2019 | Text book |