CONSUMER BEHAVIOUR (Record no. 1354)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00949nam a2200121Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 978-8131731567 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | SCHIFFMAN,LEON G |
| 245 #0 - TITLE STATEMENT | |
| Title | CONSUMER BEHAVIOUR |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | PERRSON |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Consumer Behavior: Meeting Changes and Challenges The Consumer Research Process Market Segmentation and Strategic Targeting THE CONSUMER AS AN INDIVIDUAL Consumer Motivation Personality and Consumer Behavior Consumer Perception .. _.. Consumer Learning - , Consumer Attitude Formation and Change Communication and Consumer Behavior CONSUMERS IN THEIR SOCIAL AND CULTURAL SETTINGS The Family and Social Class Influence of Culture on Consumer Behavior Cross-Cultural Consumer Behavior: An International Perspective THE CONSUMER'S DECISION-MAKING PROCESS AND ETHICAL DIMENSIONS Consumers and the Diffusion of Innovations Consumer Decision Making and Beyond Marketing Ethics and Social Responsibility |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | LISLIE LAZAR KANUK |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Text book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Permanent Location | Current Location | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| MIIMLIBRARY | MIIMLIBRARY | RACK NO- 16 | 11.02.2019 | 495.00 | 658.8342 | 1354 | 11.02.2019 | Text book |