BUSINESS RESEARCH METHODS (Record no. 7409)

000 -LEADER
fixed length control field 01612nam a22001337a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9788131520369
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 650.072
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name ZIKMUND WILLIAM G ,
-- BARRY WILLIAM G ,
-- CARR JON C
-- ADHIKARI ATANU
-- GRIFFIN MITCH
245 ## - TITLE STATEMENT
Title BUSINESS RESEARCH METHODS
Sub Title A SOUTH ASIAN PERSPECTIVE
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher CENGAGE
300 ## - PHYSICAL DESCRIPTION
Number of Pages 746
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term The Role of Business Research, Information Systems and Knowledge Management, Theory Building, The Business Research Process: An Overview, The Human Side of Business Research: Organizational and Ethical Issues, Beginning Stages of the Research Process, Problem Definition: The Foundation of Business Research, Qualitative Research Tools, Secondary Data Research in a Digital Age, Research Methods for Collecting Primary Data, Survey Research: An Overview, Survey Research: Communicating with Respondents Observation Methods, Experimental Research Measurement Concepts, Measurement and Scaling Concepts, Attitude Measurement, Questionnaire Design, Sampling and Fieldwork, Sampling Designs and Sampling Procedures, . Determination of Sample Size: A Review of Statistical Theory Data Analysis and Presentation, . Editing and Coding: Transforming Raw Data into Information, . Basic Data Analysis: Descriptive Statistics, . Univariate Statistical Analysis, Bivariate Statistical Analysis: Differences Between Two Variables, . Bivariate Statistical Analysis: Measures of Association, Multivariate Statistical Analysis, Communicating Research Results: Report Generation, Oral Presentation, and Follow-L.: Comprehensive Cases with Computerized Databases,
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Text book
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Accession Number Price effective from Koha item type
        MIIMLIBRARY MIIMLIBRARY RACK NO-20 01.03.2021 AMAZON 400.00 650.072 6069 01.03.2021 Text book