DATA FIRST MARKETING (Record no. 8010)

000 -LEADER
fixed length control field 00343nam a22001217a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9781119701217
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name MILLER JANET DRISCOLL, LIM JULIA ( DAVID MEERMAN SCOTT
245 ## - TITLE STATEMENT
Title DATA FIRST MARKETING
Sub Title HOW TO COMPETE AND WIN IN THE AGE OF ANALYTICS
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication NEW JERSY
Name of publisher WILEY
Year of publication 2020
300 ## - PHYSICAL DESCRIPTION
Number of Pages 232
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Text book
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Source of acquisition Cost, normal purchase price Full call number Accession Number Price effective from Koha item type
        MIIMLIBRARY MIIMLIBRARY 28.04.2025 SR BOOKS 2270.00 658.83 7021 28.04.2025 Text book