MARIAN INTERNATIONAL INSTITUTE OF MANAGEMENT

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STRATEGIC BRAND MANAGEMENT BUILDING MEASURING AND MANAGING BRAND EQUITY

By: KELLER KEVIN LANE , SWAMINATHAN VANITHA, PARAMESWARAN AMBI MG, JACOB ISAAC C
Material type: TextTextPublisher: UTTAR PRADESH PEARSON 2025Edition: 5Description: 642ISBN: 9789353946135DDC classification: 658.827
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Item type Home library Shelving location Call number Copy number Status Date due Barcode
Text book Text book MIIMLIBRARY
RACK NO-37 658.827 (Browse shelf) 1 Available 6911

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