HAIR JOSEPH , BLACK WILLIAM C, BABIN BARRY J, ANDERSON ROLPH E, TATHAM RONALDL

MULTIVARIATE DATA ANALYSIS - 6 - PEARSON

978-8131715284


PREPARING FOR A MULTI VARIATE ANALYSIS Examining Your Data Factor Analysis DEPENDENCE TECHNIQUES Multiple Regression Analysis Multiple Discriminant Analysis and Logistic Regression Multivariate Analysis of Variance Conjoint Analysis INTERDEPENDENCE TECHNIQUES Cluster Analysis Multidimensional Scaling and Correspondence Analysis MOVING BEYOND THE BASIC TECHNIQUES Structural Equation Modeling: An Introduction SEM: Confirmatory FaWhat Is Multivariate Analysis?
Multivariate Analysis in Statistical Terms
Some Basic Concepts of Multivariate Analysis
The Variate
Measurement Scales
Measurement Error and Multivariate Measurement
Statistical Significance Versus Statistical Power
A Classification of Multivariate Techniques
Dependence Techniques ,
Interdependence Techniques ,
Types of Multivariate Techniques ,
Principal Components and Common Factor Analysis ,
Multiple Regression ,
Multiple Discriminant Analysis and Logistic Regression ,
Canonical Correlation ,
Multivariate Analysis of Variance and Covariance ,
Conjoint Analysis ,
Cluster Analysis ,
Perceptual Mapping ,
Correspondence Analysis ,
Structural Equation Modeling and Confirmatory Factor Analysis ,
Guidelines for Multivariate Analyses and Interpretation ,
Establish Practical Significance as Well as Statistical Significance ,
Recognize That Sample Size Affects All Results ,
Know Your Data ,
Strive for Model Parsimony ,
Look at Your Errors ,
Validate Your Results ,
A Structured Approach to Multivariate Model Building ,
Stage 1: Define the Research Problem, Objectives, and Multivariate Technique to Be Used
Stage 2: Develop the Analysis Plan ,
Stage 3: Evaluate the Assumptions Underlying the Multivariate Technique ,
Stage 4: Estimate the Multivariate Model and Assess Overall Model Fit ,
Stage 5: Interpret the Variate(s) ,
Stage 6: Validate the Multivariate Model ,
A Decision Flowchart ,
Databases ,
-, ,
Section III: Interdependence Techniques ,
Section IV Moving Beyond the Basics ,

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SECTION I PREPARING FOR A MULTIVARIATE ANALYSIS
Examining Your Data ,
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Graphical Examination of the Data ,
Univariate Profiling: Examining the Shape of the Distribution ,
Bivariate Profiling: Examining the Relationship Between Variables ,
Bivariate Profiling: Examining Group Differences ,
Multivariate Profiles ,
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Missing Data ,
The Impact of Missing Data ,
A Simple Example of a Missing Data Analysis ,
A Four-Step Process for Identifying Missing Data and Applying Remedies ,
An Illustration of Missing Data Diagnosis with the Four-Step Process ,
Summary ,
Outliers ,
Detecting and Handling Outliers ,
An Illustrative Example of Analyzing Outliers ,
Testing the Assumptions of Multivariate Analysis ,
Assessing Individual Variables Versus the Variate ,
Four Important Statistical Assumptions ,
Data Transformations ,
An Illustration of Testing the Assumptions Underlying Multivariate Analysis
Incorporating Nonmetric Data with Dummy Variables ,
Factor Analysis ,
What Is Factor Analysis? ,
A Hypothetical Example of Factor Analysis ,
Factor Analysis Decision Process ,
Stage 1: Objectives of Factor Analysis ,
Stage 2: Designing a Factor Analysis ,
Stage 3: Assumptions in Factor Analysis ,
Stage 4: Factors and Assessing Overall Fit ,
Stage 5: Interpreting the Factors ,
Stage 6: Validation of Factor Analysis ,
Stage 7: Additional Uses of Factor Analysis Results ,
An Illustrative Example ,
Stage I: Objectives of Factor Analysis ,
Stage 2: Designing a Factor Analysis ,

Stage 3: Assumptions in Factor Analysis



Component Factor Analysis: Stages 4 Through 7
Common Factor Analysis: Stages 4 and 5
A Managerial Overview of the Results

SECTION II DEPENDENCE TECHNIQUES
Chapter 4 Multiple Regression Analysis
What Is Multiple Regression Analysis?
An Example of Simple and Multiple Regression
Setting a Baseline: Prediction Without an Independent Variable
Prediction Using a Single Independent Variable: Simple Regression
Prediction Using Several Independent Variables: Multiple Regression
A Decision Process for Multiple Regression Analysis
Stage 1: Objectives of Multiple Regression
Research Problems Appropriate for Multiple Regression
Specifying a Statistical Relationship
Selection of Dependent and Independent Variables
Stage 2: Research Design of a Multiple Regression Analysis
Sample Size
Creating Additional Variables
Fixed Versus Random Effects Predictors
Stage 3: Assumptions in Multiple Regression Analysis
Assessing Individual Variables Versus the Variate
Methods of Diagnosis
Linearity of the Phenomenon
Constant Variance of the Error Term
Independence of the Error Terms
Normality of the Error Term Distribution
Stage 4: Estimating the Regression Model and Assessing Overall Model Fit

Selecting an Estimation Technique

Testing the Regression Variate for Meeting the Regression Assumptions
Examining the Statistical Significance of Our Model
Identifying Influential Observations
Stage 5: Interpreting the Regression Variate
Using the Regression Coefficients
Assessing Multicollinearity
Stage 6: Validation of the Results
Additional or Split Samples
Calculating the PRESS Statistic
Comparing Regression Models
Forecasting with the Model
Illustration of a Regression Analysis
Stage 1: Objectives of Multiple Regression
Stage 2: Research Design of a Multiple Regression Analysis
Stage 3: Assumptions in Multiple Regression Analysis,

A Three-Group Illustrative Example,
Stage I: Objectives of Discriminant Analysis ,
Stage 2: Research Design for Discriminant Analysis ,
Stage 3: Assumptions of Discriminant Analysis ,
Stage 4: Estimation of the Discriminant Model and Assessing Overall Fit ,
Stage 5: Interpretation of Three-Group Discriminant Analysis Results ,
Stage 6: Validation of the Discriminant Results ,
A Managerial Overview ,
Logistic Regression: Regression with a Binary Dependent Variable ,
Representation of the Binary Dependent Variable ,
Estimating the Logistic Regression Model ,
Assessing the Goodness-of-Fit of the Estimation Model ,
Testing for Significance of the Coefficients ,
Interpreting the Coefficients ,
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An Illustrative Example of Logistic Regression,
Stages I, 2, and 3: Research Objectives, Research Design, and Statistical Assumptions
Stage 4: Estimation of the Logistic Regression Model and Assessing Overall Fit,
Stage 5: Interpretation of the Results ,
Stage 6: Validation of the Results ,
A Managerial Overview ,
Chapter 6 Multivariate Analysis of Variance ,
MANOVA: Extending Univariate Methods for Assessing Group Differences
Univariate Procedures for Assessing Group Differences ,
Multivariate Procedures for Assessing Group Differences ,
A Hypothetical Illustration of MANOVA ,
Analysis Design 420
Differences from Discriminant Analysis ,
Forming the Variate and Assessing Differences,
A Decision Process for MANOVA ,
Stage 1: Objectives of MANOVA ,
When Should We Use MANOVA? ,
Types of Multivariate Questions Suitable for MANOVA ,
Selecting the Dependent Measures ,
Stage 2: Issues in the Research Design of MANOVA ,
Sample Size Requirements—Overall and by Group ,
Factorial Designs—Two or More Treatments ,
Using Covariates—ANCOVA and MANCOVA ,
MANOVA Counterparts of Other ANOVA Designs ,
A Special Case of MANOVA: Repeated Measures ,
Stage 3: Assumptions of ANOVA and MANOVA ,
Independence ,
Equality of Variance—Covariance Matrices ,
Normality,,
Linearity and Multicollinearity Among the Dependence Variables ,
Sensitivity to Outliers ,


ctor Analysis SEM: Testing a Structural Model ,