THE ART AND SCIENCE OF BUSINESS COMMUNICATION SKILLS, CONCEPTS , CASES AND APPLICATIONS - CHATURVEDI PD, CHATURVEDI MUKESH (PEARSON)
Keywords: COMMUNICATION SKILLS . Profile of an Effective Communicator . Theatre Technique for Effective Communication and Personality Development . Reading Skills .. Speaking Skills .. Conversation Skills . Listening Skills . Writing Skills . Non-verbal Skills BUSINESS COMMUNICATION . Nature and Process of Communication . Organizational Communication . Cross-cultural Communication .Business Letters, Memos, and E-mails . Social Media . Business Reports . Effective Presentations . Business Etiquette STRUCTURED APPLICATIONS . Communication for Effective Marketing.. Communication for Effective Negotiations .Communication for Conflict Management . Communication for Employment . Written Analysis of Cases . Summer Project Report