TY  - BOOK
AU  - HAIR JOSEPH F, HARRISON DANA E, AJJAN HAYA , ADHIKARI ATANU
TI  - ESSENTIALS OF MARKETING ANALYTICS 
SN  - 9789355327192
U1  - 658.83 
PY  - 2025///
CY  - CHENNAI
PB  - MC GRAW HILL
ER  -