HERMACHANDRAN K, CHOUDHARY DEBDUTTA, RODRIGUEZ RAUL  VILLAMARIN, WISE JORGE A, REVATHI T <br/><br/>
PREDICTIVE ANALYTICS AND GENERATIVE AI FOR DATA DRIVEN  MARKETING STRATEGIES  

 -  CRC PRESS  2025 
 - 277 
<br/><br/><label>ISBN: </label>9781032748917 
<br/><br/><label>Dewey Class. No.: </label>658.80028563