000 00291nam a2200097Ia 4500
008 190211s9999||||xx |||||||||||||| ||und||
100 _aKELLER, KEVIN LANE
245 0 _aSTRATEGIC BRAND MANAGEMENT BUILDING MEASURING AND MANAGING BRAND EQUITY
260 _bPEARSON
700 _aPARAMESWARAN, AMBI MG
999 _c3536
_d3536