| 000 | 00352nam a22001217a 4500 | ||
|---|---|---|---|
| 020 | _a9789353946135 | ||
| 082 | _a658.827 | ||
| 100 |
_aKELLER KEVIN LANE _aSWAMONATHAN VANITHA _aPARAMESWARAN AMBI MG _aJACOB ISSAC C |
||
| 245 | _aSTRATEGIC BRAND MANAGEMENT BUILDING MEASURING AND MANAGING BRAND EQUITY | ||
| 260 | _bPEARSON | ||
| 300 | _a642 | ||
| 942 | _cBK | ||
| 999 |
_c7501 _d7501 |
||