MARKETING ANALYTICS BASED ON FIRST PRINCIPLES (Record no. 7895)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00315nam a22001217a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781352013191 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | PALMATIER ROBERT W, PETERSEN ANDREW J, GERMANN FRANK |
| 245 ## - TITLE STATEMENT | |
| Title | MARKETING ANALYTICS BASED ON FIRST PRINCIPLES |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | USA |
| Name of publisher | BLOOMSBURY |
| Year of publication | 2022 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 399 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Text book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| MIIMLIBRARY | MIIMLIBRARY | RACK -REF 2 | 22.03.2025 | COSMO | 5350.00 | 658.83 | 6885 | 22.03.2025 | Reference Books |