CUSTOMER RELATIONSHIP MANAGEMENT
By: BHAT, GOVINDA K
Material type:
TextPublisher: HIMALAYA PUBLISHING HOUSE ISBN: 978-8184885798Subject(s): CRM Strategy and CRM Building Blocks Types of CRM CRM in Marketing Customer Lifecycle Care: Leveraging Customer Service to Achieve CRM Success CRM in e-Business CRM Planning CRM Implementation Sales Force Automation (SFA) Call Centre CRM and Data Warehousing HRM in CRM CRM: Customer Retention Strategy CRM — Opportunities and Challenges
| Item type | Home library | Shelving location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Text book
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MIIMLIBRARY | RACK NO- 16 | 658.812 (Browse shelf) | Available | 1889 |

Text book
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